Web Development Email Marketing Copywriting

Conservationists enjoy increased traffic, search engine rankings and new volunteers

“… redesign of our database’s structure and ongoing co-operation with our website administrator has resulted in a continual increase in traffic, search engine rankings and registrations of volunteers and projects.”

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Get Google to Love your Web site

MarketingProfs virtual seminar series — online (webcast)

April 27th, 2004

Webcast by Stephan Spencer

The Internet’s next killer app for marketers has emerged: Google.

Google’s search algorithms power over half of all Web search queries, making high-ranking Google listings a marketer’s dream. While natural listings in Google deliver millions in sales to some of the Web’s savviest retailers, most websites are not properly designed to reach this market. How can you adjust or revamp your site so Google will love it?

Join Stephan Spencer, President of Netconcepts, during this rich presentation to learn the essential strategies of putting Google to work for your Web site.

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Stephan Spencer’s Top 10 Tips for E-Commerce Sites

April 23rd, 2004

by Stephan Spencer

Originally published in National Business Review

Our favorite tips for online catalogers: automatic spell correction on search queries, breadcrumb navigation, keyword themes, top 10 lists, open source, 1-click ordering, and more…

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Email Marketing

WCCE Annual Winter Conference — Madison, WI

February 11th, 2004

Seminar by Brian Klais

  • Why market via e-mail
  • How to rise above the noise
  • Reaching today’s consumers

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500% increase in Google traffic

“Thanks to Netconcepts, in the first six months, we improved our Google search results 300 percent and increased Google traffic 500 percent.”

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Netconcepts to run site for US taxidermy firm

January 20th, 2004

Originally published in New Zealand Herald

Why did Van Dyke’s, a South Dakota supplier of equipment to animal trophy-makers and collectors and a subsidiary of Cabelas, chose Netconcepts to overhaul its website and ecommerce strategy?

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Case Study: Guild.com

January 1st, 2004

Guild.com logo

  • Sales up 41% after 4 weeks
  • #1 ranked on key products
  • 10,000 new pages indexed
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Case Study: Van Dykes

January 1st, 2004

Van Dyke's logo

  • Online orders have increased over 500%
  • Over a 350% increase in site Traffic
  • 9,000 unique product pages indexed in Google
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Website Briefs and Specifications

January 1st, 2004

by Stephan Spencer

So you’ve decided that your Web site needs an overhaul. Before you start work, however, you and your Web design firm need to do a bit of planning. Going off building a web site half-cocked is a sure fire recipe for disaster.

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Legal Risks of Doing Business Online

January 1st, 2004

by Stephan Spencer

In the case of operating an online presence and the subsequent legal issues that follow, what you don’t know may very well hurt you. Operating in the virtual world entails the same - or potentially greater - legal risks as operating in the real world. These risks take many forms: copyright infringement, trademark infringement, copyright ownership, liability, breach of confidentiality, libel and slander, just to name a few.

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